On March 27, 2008 at 1:00 pm ET, Aquent and the AMA will present a webcast entitled, "Make Your Content a Powerful Asset in 10 Steps." The presenter will be Todd Tibbetts, a digital media entrepreneur who, among other things, works as a consultant with Aquent Studios.
Todd's knowledge of the digital media realm runs deep and, having worked with clients ranging from Microsoft and 3M to Starbucks and the Whole Earth Catalog, his experience is broad.
As far as content development and asset management is concerned, his message is this: "For many individuals and companies, their content (pictures, text, video, etc) is a mess, a liability, and a cost center. It takes focus and effort to turn the content from a liability into an economic asset, but the path is straight-forward and very achievable."
To find out just how straight-forward and achievable, tune in on the 27th. To register, just go here.
Image Courtesy of ktommy.
On February 28, 2008, at 1pm Eastern Time, Aquent will be sponsoring an AMA Webcast entitled, "7 Steps to a Stellar Online Reputation." The featured presenter will be Andy Beal, who recently co-authored (along with Professor Judy Strauss) a book on the subject of online reputation management called, Radically Transparent.
The webcast will provide those who are new to the reputation management game with a comprehensive overview of it. For those already involved in search engine optimization and marketing, social media marketing, or the management of an organization's complex and constantly evolving web presence, Andy has a lot of practical, tactical, and technical advice that will help you make sure you're covering all the angles.
Finally, although the emphasis will fall on things that companies can do, should do, or are doing to manage and influence their online reputation, many of the insights Andy will share can be applied by individuals concerned with building and shaping their own online reputations.
In other words, there's something for everybody here so you owe to yourself to check it out. I mean, your reputation is on the line! Doesn't that matter to you? Don't you want to know that you're doing everything in your power to maintain it in the best and strongest light? Wouldn't you feel bad if your reputation was dealt a horrible blow and you could have prevented or avoided it if you had just attended this webcast?
Don't find out the hard way just how important your online reputation can be; find out the easy way how to protect and nurture it: Listen to the darn webcast.
'Nuff said.
Image Courtesy of ktylerconk.
Whassup, Aquent?
Feb 5, 2008 @ 10:02 AM · Matthew Grant
I said I was going to use this confounded blog to talk more about what Aquent is up to, and, tarnation, I'm going to do it!
First of all, back in December, our DC office landed a $5.2 million contract to provide the Library of Congress with web services for their New Visitors Experience Project. The contract runs through June 2010. Nice!
Secondly, our Detroit office was selected by the readers of Corp! Magazine as a "Best of Michigan Business" in the "Staffing Firms" category. We've got a great team of hard-working, experienced, and friendly folks working in Detroit and it's nice to see them recognized by their community.
Finally, although it might not be news to some of you, even I sometimes forget the extent of Aquent's reach around this vast green globe. I mean, we've got 5 offices in Australia, 5 more in Japan, 3 in China, and 2 in India, not to mention offices strewn about Europe from Warsaw to Barcelona and from Manchester to Prague. We've got 120 staffers in London alone (which may make London a bigger Aquent-town than Boston, where we've got our headquarters - got to check on that)! Who knew?
In other words, people who work for Aquent work on cool projects in cool places for a cool company.
Wait, wait, wait. That sounded like marketing puffery, so let me rephrase it: Some people who work for Aquent work on some cool projects in some cool places for some cool companies. And you could be one of them!
(Ugh. I try to dial down the puffery and I turn my moment of honesty into a crass promotion. I'm so ashamed.)
