Wanted: Leader of Robot Army

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Several years ago, I was joking around with a friend of mine about things to put on my resume and he suggested: "1993-95 - Leader of Robot Army."

Well, the joke's on us now. Reading the New England Tech Wire e-newsletter today, I came across this headline: "iRobot Names Sandra Lawrence President of Home Robots Division."

Just imagine: Ms. Lawrence was chief marketing officer at Polaroid, twice named to Ad Age's "Top Marketers" List, and is now the commander-in-chief of an entire robot division!

Is there anything that a good marketer can't do?

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