Rebecca worked with Aquent for a little over a year before taking a permanent job as a designer with one of our clients. I gave her a call to ask her about her experience with us and to find out why she had decided to "go perm."
The answer was fairly simple: "Fit." First of all, she liked the company, which happened to be in the healthcare field, because she was herself a client of it. "The person we market to is a lot like me," as she put it. Secondly, she got along well with the marketing reps. Finally, it was conveniently located near her home.
Given that she liked the company, liked her coworkers, and liked the commute, it was little surprise that Rebecca liked the job. At the same time, it quickly became clear to me why this company liked Rebecca: She has a natural inclination to do more than is asked of her.
Here's a case in point. She was called on to create a marketing piece for a hospital. Although the piece had to be of relatively high quality, she was only expected to produce some basic sketches with flowed-in text. Realizing that seeing the finished product would help sell the client on her concept, Rebecca actually created and presented them with hand-made comps. The client "got it," was duly impressed, and approved the design.
No one asked Rebecca to do what she did. She just took the time to understand what the client wanted and did what she thought was going to be best for their organization and the project. Ultimately, she says, "People want quality. Just because there's a budget, doesn't mean you shouldn't present something that goes beyond."
When asked what advice she would give up-and-coming designers, Rebecca replied simply, "Be fearless. There's never a time you can look bad for doing too much."
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