Several weeks ago I used this forum to congratulate Gino Bona for successfully pitching the NFL on an ad for the Super Bowl.
If you, like me, did not get to see the game in its entirety and therefore missed Gino's ad, then join me in thanking your lucky stars for the miracle of YouTube, where you can watch it.
I agree with a commenter on my earlier post, who thought it was a shame that Gino's idea of showing fans reacting to a $6000 end-of-season bar tab did not make it into the final cut. Maybe the NFL found it too unrealistic. After all, who associates football with drinking?

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