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Web Casting Couch


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No, there isn't really such a thing.

So if anyone offers you a trip on one, beware.

But on the subject of Webcasts, Aquent has two upcoming ones you may be interested in:

The first is Managing Your Excel Addiction given by Dan Neff, president of Aquent IT Solutions.

Is your marketing department addicted to spreadsheets? Overwhelming majorities are admitting that the answer is yes. While Excel spreadsheets are the preferred choice to segment, merge, and analyze marketing data, Excel was not designed as a data management tool. In this free and informative Aquent/AMA webcast, Dan Neff, president of Aquent’s IT Solutions, will illustrate how conflicting marketing data is more often the result of a process problem, not a technology gap. Neff will also provide practical examples for working your way out of a spreadsheet nightmare so you can improve your marketing efficiency.

It's on Thursday, May 29th at 10am (PDT) and absolutely free, as usual.

Details here.

Next up Web Design for ROI: How Design Impacts the Bottom Line with Lance Loveday and Sandra Niehaus from Closed Loop Marketing.

Learn how to prioritize your design efforts by identifying which elements have the greatest impact on Web page effectiveness. Using a practical, how-to approach to design, Lance and Sandra will discuss the most important concepts and elements for effective landing pages, home pages, category pages, product pages, forms, shopping carts, and checkout processes. They will share guidelines, show case studies, and look at current examples to illustrate what works—and why. When it's your job to make a site beautiful and profitable, you'll want to start here.

This will be on Thursday, May 22nd at 10am (PDT) and is also incredibly free.

All the details and registration here.

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