http://blogs.aquent.com/aquentblog/ work inspired en-us Mon, 13 Jul 2009 17:54:34 EST Mon, 13 Jul 2009 17:54:34 EST http://cyber.law.harvard.edu/rss/rss.html Movable Type Commercial 4.25 60 http://blogs.aquent.com/aquentblog/2009/07/10_steps_to_make_your_content_a_powerful_asset.html I often work with clients who are overwhelmed by their content, information and digital assets. For many individuals and companies, their content (pictures, text, video, etc) is a mess, a liability and a cost center. It takes focus and effort... Fri, 10 Jul 2009 20:13:42 EST tag:blogs.aquent.com,2009:/aquentblog//11.2110 Todd Tibbetts Blogging Content and Content Management Copywriting Practice: Online Marketing http://blogs.aquent.com/aquentblog/2009/06/from_guest_poster_greg_carterthe.html (From guest poster, Greg Carter)The night, I purchased tickets online for a theatrical event. Yeah, I know, very exciting, but why I'm bringing this up is because of the checkout process. Thanks to the email from the theater troupe, I... Mon, 01 Jun 2009 22:44:09 EST tag:blogs.aquent.com,2009:/aquentblog//11.2068 Tim Donnelly Books Content and Content Management Design Interactive Design Tim's A Day in the Life Blog Web Design http://blogs.aquent.com/aquentblog/2009/01/great_digital_marketing_managers.html Great digital marketing managers have several things in common: they are passionate users of technology; they exhibit a fanatical attention to detail; they know how to connect the dots in very complex, dynamic systems; and they are skilled at translating... Wed, 14 Jan 2009 19:34:53 EST tag:blogs.aquent.com,2009:/thetalentblog//5.1842 Matthew Grant Content and Content Management Interactive Design Marketing Marketing Management SEO Talent Talent Spotlight Web Analytics http://blogs.aquent.com/aquentblog/2008/11/copyright_or_copyfight.html Cory Doctorow recently published an essay, "Why I Copyfight." His basic point is that sharing knowledge, stories, music, etc. is an essential part of human culture (in this, his arguments echo those of Jonathan Lethem), but that internet technology has... Mon, 17 Nov 2008 21:07:12 EST tag:blogs.aquent.com,2008:/thetalentblog//5.1748 Matthew Grant Content and Content Management Copywriting Creativity Ethics History http://blogs.aquent.com/aquentblog/2008/08/youve_got_the_power.html I got a PhD in German Studies which means, among other things, that I had to make a living as a corporate trainer, writer, and more recently, marketer. It also means that I spent a lot of time studying fascism,... Mon, 04 Aug 2008 19:39:46 EST tag:blogs.aquent.com,2008:/thetalentblog//5.359 Matthew Grant About Content and Content Management Ethics History New vs Old Media Social Networking http://blogs.aquent.com/aquentblog/2008/07/apparently_the_united_states_i.html Looks like we're in a recession, my fellow Americans (if you happen to live somewhere else, more power to ya!). Home prices are dropping and foreclosures are up. Over 500,000 private sector jobs have evaporated since November 2007. We're even... Sat, 19 Jul 2008 13:29:52 EST tag:blogs.aquent.com,2008:/thetalentblog//5.350 Matthew Grant Advertising Careering Content and Content Management Copywriting Design History Trends http://blogs.aquent.com/aquentblog/2008/07/if_you_agree_with_everything_i.html The ranks of Aquent bloggers are set to expand. In addition to this blog and that of Aquent's LA office, our international arm is going to be launching a blog, if I'm not mistaken, and I've been working semi-feverishly on... Sun, 13 Jul 2008 21:45:51 EST tag:blogs.aquent.com,2008:/thetalentblog//5.347 Matthew Grant Aquent Blogging Content and Content Management Marketing http://blogs.aquent.com/aquentblog/2008/07/the_promise_and_peril_of_3d_in.html Back in the days when Second Life was being hyped as the future of the web, Clay Shirky quipped that "3D is a crappy way to search." I totally agree, in part because I've often had the experience of looking... Mon, 07 Jul 2008 18:11:09 EST tag:blogs.aquent.com,2008:/thetalentblog//5.344 Matthew Grant Agencies Content and Content Management Design Flash Interactive Design Trends http://blogs.aquent.com/aquentblog/2008/06/marketingprofs_b2b_forum_one_w.html A week ago I posted that I would be attending the MarketingProfs' B2B Forum here in Boston and, long story short, I did. My überboss asked if I would put together some slides on what I learned there, but I... Sat, 14 Jun 2008 13:43:59 EST tag:blogs.aquent.com,2008:/thetalentblog//5.335 Matthew Grant Content and Content Management Events Experiential Marketing Market Research Marketing Marketing Management Social Networking Viral Marketing http://blogs.aquent.com/aquentblog/2008/05/first_solo_cast_whither_the_we.html As a follow-up to our webcast with Lance Loveday and Sandra Niehaus, I thought I would proffer my two cents on ways that the evolution of the web is and will affect careers in web design. It's the first time... Fri, 23 May 2008 13:42:18 EST tag:blogs.aquent.com,2008:/thetalentblog//5.327 Matthew Grant Aquent Careering Content and Content Management Creativity History Interactive Design New vs Old Media Podcast SEO Trends Web Analytics http://blogs.aquent.com/aquentblog/2008/04/voices_of_aquent.html At the end of last year I wrote a post proclaiming that I was going to make this blog more about Aquent. As part of that effort, I've wanted to introduce more and more voices from around the company into... Wed, 30 Apr 2008 14:23:22 EST tag:blogs.aquent.com,2008:/thetalentblog//5.319 Matthew Grant Aquent Blogging Content and Content Management Creativity http://blogs.aquent.com/aquentblog/2008/03/make_your_content_a_powerful_a.html On March 27, 2008 at 1:00 pm ET, Aquent and the AMA will present a webcast entitled, "Make Your Content a Powerful Asset in 10 Steps." The presenter will be Todd Tibbetts, a digital media entrepreneur who, among other things,... Wed, 19 Mar 2008 17:49:09 EST tag:blogs.aquent.com,2008:/thetalentblog//5.306 Matthew Grant Aquent Content and Content Management Marketing New vs Old Media Public Relations Trends