http://blogs.aquent.com/aquentblog/ work inspired en-us Thu, 07 May 2009 03:09:16 EST Thu, 07 May 2009 03:09:16 EST http://cyber.law.harvard.edu/rss/rss.html Movable Type Commercial 4.25 30 http://blogs.aquent.com/aquentblog/2009/05/viral_marketing_the_next_installment.html In a previous post I talked about the characteristics of Viral Marketing. You may recall there were 6 R's for any marketing campaign to be successful - Replication, Reach, Regular audience, Resilience, Reliance and Response. This meant that as a... Thu, 07 May 2009 01:49:46 EST tag:blogs.aquent.com,2009:/aquentblog//11.2051 Mahalakshmi Digital Marketing Technology New vs Old Media Social Media Social Networking Technology Viral Marketing http://blogs.aquent.com/aquentblog/2009/04/more_characteristics_of_viral_marketing.html In a recent post I introduced the concept of Viral Marketing ... Just a quick recap: Viral marketing is an online tool which plants the seed of an idea, product or service which later on spreads virally through social networks.... Mon, 06 Apr 2009 20:04:27 EST tag:blogs.aquent.com,2009:/aquentoracle//6.2021 Mahalakshmi Blogging Digital Networking Social Networking http://blogs.aquent.com/aquentblog/2009/03/some_lessons_in_viral_marketing_part_2.html As friend of mine recently pointed out that the oldest viral marketing meme was a "yawn". A yawn is an expression, transmitting itself, that is contagious in spreading and does so with great rapidity. Marketers true to their profession immediately... Fri, 06 Mar 2009 17:40:12 EST tag:blogs.aquent.com,2009:/aquentoracle//6.1981 Mahalakshmi Marketing Trends http://blogs.aquent.com/aquentblog/2009/03/some_lessons_in_viral_marketing_part_1.html Why is it that a sure shot way of spreading information by word of mouth is telling a bunch of people something and asking them not to pass it on? Why is it that bad news always travels faster than... Tue, 03 Mar 2009 21:32:07 EST tag:blogs.aquent.com,2009:/aquentoracle//6.1976 Mahalakshmi Marketing Trends