When I was 17, I worked in the Junior's department at Penney's. We were given the incentive of getting a $1 bonus for every catalog we sold to customers. It was pretty motivating given the $5-7 extra I could earn each night would go a long way on coffee at Denny's later that evening.
Given the fact that I still have a warm place in my heart for JCPenney catalogs, I was very sad to read today that they will no longer be offered. However, honestly, I'm incredibly surprised they've lasted this long. I'm imagining an elderly layout designer, working in the same spot in the office since the 70s. He decided to retire, and therefore, the catalog was laid to rest. I'm sure that's not the case, but it's a cute little dream.
Here's the article on designrelated.com where I discovered this news item.
Happy New Year!