Eloise Southard: June 2009 Archives

With all the recent chat about monetizing all these new-ish sites that are currently bleeding cash, there's an interesting piece on The Business Insider about how iPhone apps and Kindle sales are WAY bigger than even YouTube, even though YouTube has many more users than iPhone or Kindle. James Mitchell, a Goldman Sachs analyst says both the iPhone and Kindle stores will generate more gross revenue than YouTube this year.  And Apple's net revenue -- the 30% it takes from transactions -- could overtake YouTube in 2010. And never forget, both Apple and Amazon make a ton of money selling the uber expensive hardware all this stuff runs on. 

I see all of these "ads" or tweets from anything from my Twilight Fans group that I follow (insert gasp here- yes i love those books a ridiculous amount) and some other music groups I follow. It's too scary for me to honestly try to make money that way- seems too big a risk and not enough proof that there's going to be a decent ROI. I do think this could shift though as twitter grows and evolves with its users. iPhone apps sure make more now but there will be more twitter users trying to come up with ways to sell than there are iphone devs. The process and incredible intellect it takes to develop an app outways just trying to sell stuff via  tweet.  Can see people starting to promote their own etsy.com pages, ebay pages, craigslist links even to help sell what's already posted. Will be certainly interesting to see where this tweeterific site goes, won't it?!

Authors

Events

ThinkLA: Gaming Breakfast

16 September 2010

"Power of Play"

Come learn how play is changing the future of digital marketing and how marketers can resonate with consumers through play by incorporating the fundamental tenets of ...

AMA Webinar: Social Media Marketing to Women: What Every Brand Needs to Know

15 September 2010

n this informative webinar, Pontiflex, the industry’s leading email and social acquisition platform, and Leapfrog Interactive, an award winning digital agency, team up to share exclusive insi...

ThinkLA: AIEF Charity Golf Day

14 September 2010

Charity golf tournament benefitting the Advertising Industry Emergency Fund (AIEF), along with other programs of thinkLA.

Since 1972, AIEF has granted over $2 million in emergency money to ...

AMA Identity Imperative: Boston

13 September 2010

This two-day course will quickly review the basics and then delve deeply into the critical issues of internal branding, generating buy-in, qualitative and quantitative research, positioning stateme...

The WAA Seattle Web Analytics Symposium

13 September 2010

The WAA Seattle Web Analytics Symposium will bring together web analytics and business professionals from throughout the Northwest for a day of learning, professional development and networking.

Categories RSS Feed