Hope is not a strategy

One of our favorite words to throw around is 'hope'.  Are you going to lose weight?  I hope so.  Are you going to win that client?  I hope so.  Are you going to fall off the cliff?  I hope not.  In so many contexts, hope is a beautiful word.  It conveys peace and optimism, and makes us feel all warm and fuzzy.  But in business, hope is not a strategy.  In fact, its a luxury most of us cannot afford right now.

Wow, well thats pretty dark, Kelly.  Shouldn't we have hope in this climate?  Well, sure.  But hope without a plan is just a wish.  ( I promise to stop with the corny sayings soon).

So here are my two questions for you.  What is your goal, and how do you plan to get there?  Lets break those down.

What is your goal?  When I say this, I mean an actual goal you are working towards.  I would love to run a marathon some day.  However, I hate to run and have no plans to actually train.  I don't even like to drive 26 miles.  So the idea of a marathon seems really cool, but its not a goal.  Its a wish.  What is your business goal for this quarter?  Is it specific?  measureable? actionable? realistic (or relevant)?  and trackable?  If so, its a SMART goal and its good. I totally stole this acronym, I am not really that smart myself. 

How do you plan to get there?  Do you have an action plan in mind?  Is it something you are committed to doing, daily?

Its the end of Q2 for most of us.  That means Q3 is young and clean, and we haven't had time to mess it up yet!!  Get going quickly and set your goals and plans.  Make them smart.  Stick to them.  And if you run a few laps for me, I wont' complain.

1 Comment

Nice to see you getting into the blogging game, Kelly. More than that, though, I like that you let your sense of humor shine through while delivering a life lesson that bears repeating: hope without a plan is just a wish.

Keep up the good work, comrade.

Matt

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