Yes, the Direct Marketing Association has announced their keynote speakers for their October conference in Vegas.
- Joseph Jaffe, Founder and President of Crayon
- Christie Hefner, Chairman and CEO, Playboy Enterprises
- Sara Blakely, Founder & CEO, Spanx
(I was going to put links there, but do I really want a link from my blog to that middle one? It's a corporate blog here, people.)
Their Thought Leadership Series will cover:
- Retail (Store/Non-Store Based Merchants)
- Financial Services
- Search Engine Marketing
- Mobile
- Creative
- Social Networks
- Travel/Hospitality
- B2B
- C2C
- Marketing Technology
- Corporate Responsibility
- Improving Email Deliverability
- Green to Gold-Championing Environmental Stewardship and Profitability
- Responsible List Management
- Building Consumer Trust
Weird, talking about responsibility in Vegas, huh?
Well, you've got to have a conference somewhere, right?
And if you're wondering, "Direct Mail! ACK, I hate Direct Mail!", there's hope:
Go to DMA's Consumer Information site and get your name off lists you no longer wish to be on.
I'll be here all week, folks.
Leave a comment