On March 27, 2008 at 1:00 pm ET, Aquent and the AMA will present a webcast entitled, "Make Your Content a Powerful Asset in 10 Steps." The presenter will be Todd Tibbetts, a digital media entrepreneur who, among other things, works as a consultant with Aquent Studios.
Todd's knowledge of the digital media realm runs deep and, having worked with clients ranging from Microsoft and 3M to Starbucks and the Whole Earth Catalog, his experience is broad.
As far as content development and asset management is concerned, his message is this: "For many individuals and companies, their content (pictures, text, video, etc) is a mess, a liability, and a cost center. It takes focus and effort to turn the content from a liability into an economic asset, but the path is straight-forward and very achievable."
To find out just how straight-forward and achievable, tune in on the 27th. To register, just go here.
Image Courtesy of ktommy.
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