Nothing New Under the Sun

You know, I should just give up reading.

Because, as you may well know, there are times when you read an article by someone smarter than you and you end up thinking, "Man have I been passing a lot of bad information around."

Like that Frog in the Boiling Water myth I used to tell everyone.

So it comes as no surprise that just days after I applauded Apple on the beauty of their iMac that I'd see this article in Gizmodo exclaiming that many Apple products spearheaded by Designer Jonathan Ive are incredibly similar to Dieter Rams' designs for Braun during the 1950s and 60s.

(If you are dying to see something eerie, check out the similarity of the Braun T3 pocket radio and Apple first generation iPod.)

Before we all shout "stealers!", the author of the article is quick to point out "in a world where industrial design and art is constantly being recycled into new work, I just see Apple's products as a great evolution to classic concepts. Now, as I look at Rams' work I can't help but to wonder: which of these old Braun designs will Apple revive next?"

Which makes me feel much better about stealing his article for use here.

(Thanks to Gizmodo!)

2 Comments

That IS eerie!

I know! I think I'm going to have to turn on some lights around the office. I feel like I'm being WATCHED!

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